Home » Digital Marketing

Blog Digital Marketing

Optimizing Ecommerce Websites for AI Search Results: The Complete Guide

Search is getting a makeover. By 2026, more people will be turning to ChatGPT, Perplexity, and Gemini for shopping advice than clicking ads or scrolling through…
Read more

Combating Ecommerce Subscription Churn & Discount Abuse

Subscription churn and discount abuse pose significant challenges for ecommerce brands. Here are strategic solutions designed to boost subscriber retention, maximize customer lifetime value (LTV),…
Read more

The Personalized Shopping Journey: How Smart Brands Win at Every Touchpoint

In today’s ecommerce landscape, personalization isn’t just a nice-to-have; it’s a conversion-driving, loyalty-building necessity. Customers now expect brands to understand their preferences, anticipate their needs,…
Read more

New Approach for BFCM 2024: Turning Deal-Hunter Shoppers into Lifelong Loyal Customers

The Black Friday and Cyber Monday (BFCM) season has long been a hotspot for shoppers seeking the best deals. However, brands often fall into the…
Read more

The Most Inspiring Ecommerce Event. EEE 2023 Recap.

On February 23rd, the second edition of Ecommerce Experience Evolution conference took place, and it was a huge success. Hosted by Miami’s very own ecommerce…
Read more

Amazon is Extending Its Prime Benefits to Shopify Retailers

Amazon is changing the e-commerce landscape once again, and this time it is leveraging its massive fulfillment and logistics network to do it. In the…
Read more

Absolute Web Among UpCity’s Best Marketing & Design Agencies in 2021

UpCity connects businesses to more than 50,000 trusted service providers since 2009. From marketing agencies and accounting firms to HR consultants, the company identifies ideal…
Read more

Preparing Your eCommerce Business for the iOS 14 Update

By now, you’ve likely heard about the upcoming Apple iOS 14 update, which includes data privacy changes that might impact your business if you run…
Read more

NFTs and How They’re Used in Marketing

By now you’ve likely seen the acronym NFT pop up online, but what is it and why has it become so popular? NFTs, or Non-Fungible…
Read more

TikTok Trends in 2021 That are Here to Stay

TikTok has grown exponentially in the past year, with engagement levels up from where they were this time in 2020. In their recent Trend Report,…
Read more

Social Feed