Glo Skin Beauty
Adobe to Shopify, US/CAN Markets, B2B, Personalization
Platforms and Integrations:
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Challenge:
Glo Skin Beauty operated a highly complex Magento ecosystem with multiple store views, professional pricing tiers, and custom-built modules. The existing infrastructure required extensive maintenance and limited scalability.
- Migration from Magento to Shopify Plus (USA & Canada)
- Consolidation of multiple store views into 2 Shopify stores
- Rebuilding custom Magento modules as Shopify apps
- B2B pricing logic and gated access
- WordPress blog migration
- Full SEO preservation and redirect strategy
Results:
Absolute Web successfully transitioned Glo Skin Beauty to a scalable Shopify Plus architecture while preserving professional pricing structures and customer segmentation. Multiple Magento store views were consolidated into two streamlined Shopify Plus environments for the US and Canada.
Custom applications were rebuilt to maintain business logic, including Free Samples, Shade Finder, and Order by SKU functionality. ERP and marketing integrations improved operational efficiency, while advanced QA and SEO migration ensured a stable, search-preserving launch.
Quiz & Product Recommendations
Personalized shopping experience by presenting users with tailored product suggestions based on their responses to a curated quiz.
Free Samples Module
We developed a free samples recommendation based on products added to the cart.
Enhanced Mobile Shopping Experience
We improved the mobile user experience on Glo Skin Beauty by optimizing navigation, improving page load speeds, and introducing a streamlined checkout process.
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