Dr. Harvey’s
Custom Platform to Shopify, Subscription Optimization, ERP Integration
Platforms and Integrations:
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Challenge:
Dr. Harvey’s operated on a custom-built ecommerce system that limited scalability, speed, and flexibility. The brand required a seamless migration to Shopify without disrupting customer experience or altering the core front-end design that loyal customers recognized.
- Migration from custom platform to Shopify
- Preservation of existing UI with performance improvements
- Rebuild of custom functionality using Shopify-compatible apps
- Subscription management via Recharge
- ERP consultation and technical planning
- Secure data migration with SEO preservation
Results:
Absolute Web delivered a modern Shopify ecosystem while maintaining Dr. Harvey’s established visual identity. Performance, mobile responsiveness, and backend manageability were significantly improved without disrupting the user journey.
Custom integrations and scalable Shopify-native solutions replaced legacy functionality, reducing technical risk and improving maintainability. Subscriptions were implemented through Recharge with UX updates to align with brand standards.
The result is a future-ready platform designed for growth, flexibility, and improved operational efficiency.
Subscriptions + Integrations
Recharge was implemented to support flexible subscription options, while Klaviyo, GA4, and advertising pixels were configured for performance tracking and marketing automation.
Smart Cart by Rebuy
We implemented Rebuy’s Smart Cart to deliver dynamic upsells, personalized recommendations, and real-time cart enhancements. The cart intelligently responds to customer behavior, increasing average order value while maintaining a seamless, high-performance checkout experience.
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