Open Farm
Headless to Native, CMS Migration, Smart Cart, Performance Optimization
Platforms and Integrations:
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Challenge:
Open Farm faced the challenge of maintaining a highly customized, headless ecommerce architecture that was proving to be both costly and time-consuming to manage. The need for a faster time to market, coupled with rising development costs, was hampering their ability to stay agile in a competitive market. Additionally, they sought to enhance their ecommerce capabilities by adding new functionalities to improve user experience and drive continuous growth in key metrics.
- Headless to Native
- CMS Migration
- Performance Optimization
- Smart Cart
- Product Personalization
- Custom Modules
- Cart Upsells
- Product Subscriptions
- Dashboard Optimization
- Multi-Website Setup
Results:
By partnering with Absolute Web, Open Farm successfully migrated from a headless setup to a native frontend on Shopify. This strategic move significantly reduced development costs and streamlined their go-to-market process. The migration also enabled the rapid deployment of new features and enhancements, greatly improving the overall ecommerce experience. As a result, Open Farm saw a notable increase in ecommerce metrics, reflecting improved user engagement, higher conversion rates, and sustainable growth across their US and Canadian online stores.
Autoship Feature
For a better user experience, an autoship feature has been designed and implemented, powered by Recharge.
Product Transparency Feature
Open Farm’s brand is all about honesty and clean ingredients. The product transparency feature developed and optimized by our team helps customers learn more about the products they are purchasing for their furry ones.
Optimized Mobile Experience
Even with recent optimizations, our teams are on a constant pursuit to improve the mobile experience on Open Farm's websites.
MAKE IT HAPPEN
